Developful is the build agent that turns project context into a hosted product preview. It can use a complete PRD, a partial brief, or a plain-language request, then defines the smallest honest MVP before work starts.
Build Mode is scoped to the active project. The canonical room is/orchestrate/[projectSlug]/build; the top-level /build route acts as a selector when no project is active. If you say something like "I want to build a puppy grooming app" or "I want to write a PRD," the assistant treats that as project intent, creates or selects the project when the name is clear, and asks one naming question when it is not.
When you click Build or ask to build, Ship Something queues a hosted workflow through GitHub Actions and Vercel. The workflow generates the product-specific preview, verifies that the deployed URL serves the requested product rather than a template homepage, and posts the result back into the Build room. Chat must not claim a build started unless the build queue accepted the request.
Recent previews also go through Product Design Intelligence before approval. In plain terms, the system checks that the preview understands the product category, shows the right screen anatomy, uses product-specific copy, includes the selected user story, and avoids generic scaffold language. The private review logic is not published, but the result is visible: a preview should feel like a credible MVP, not a placeholder with a different name.
Hosted builds run on Ship Something's connected infrastructure first so builders can validate the product before wiring their own accounts. The generated preview is still a real product preview, not a mock UI, but production handoff remains explicit: GitHub, Vercel, Supabase, Stripe, DNS, and other third-party services move to user-owned accounts during the go-live path.
Builders who purchased Ship Template can still work locally in Cursor or another IDE. That path gives full file-level control over the Next.js codebase. The platform path is optimized for voice-first orchestration, build status, previews, notifications, and agent handoffs from the browser.
Build Mode shows plain-language task status, workflow links when available, preview URLs only after verification, and failure messages that explain what happened in human terms. Builders can receive build-ready or build-failed notifications in the app and, when configured, through email, web push, or opt-in SMS from Settings.